Use your answers from overview documents in Module 1 and 2 and together with your answers in worksheets from Module 3, please complete the remaining boxes in the worksheet

This short document should only take 5 -10 minutes to complete. It will help you to Interpret change within the General Layer and consider how your organisation should respond to that change. It may be useful to complete this before an internal meeting.

This document is similar to the document from Workshop 3. It will help you to carry out a more in depth analysis regarding: (1) Changes taking place within your market; (2) How those changes should be interpreted; (3) The best responses to those changes; and (4) The new opportunities that should be explored in the future.

This document provides an in-depth explanation of a PEST analysis

This is the word format version of the Pre-Meeting Analysis Document for Module 3. You can amend and save this document to you own system and make a copy for each of your products / services. This will make it possible for you to develop a real knowledge database in relation to a range of your products / services.

This is the word format version of the In-depth Analysis Document for Module 3. You can amend and save this document to you own system and make a copy for each of your products / services. This will make it possible for you to develop a real knowledge database in relation to a range of your products / services

You should now be able to complete all the boxes in this document.

Full details of the books and articles referred to in Module 3.